Drink. Without remembering to.
How the system runs itself.
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Glance
The hours are printed on the side. Mid-morning, mid-afternoon, evening. One look tells you exactly where you should be.
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Drink
Not "drink more water." Drink to the line. The decision is made for you.
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Repeat
By day 7 you stop thinking about it. By day 30, your default has changed. Quietly.
Why I built Nudge
For most of my life I drank less than a litre of water a day. Headaches, low-grade nausea, never recovered from anything — I thought that was just my baseline.
The first fix was embarrassing. I lined up tiny plastic bottles on my desk and counted the empties to force three litres. It worked. But it was wasteful, cluttered, ugly.
Then I built one bottle that does the cueing for me. No app. No counting. No mental tax. The environment does the work.
This is the bottle I needed five years ago. If you've been on the same fence — welcome.
— Joe, founder, Nudge
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